Eh, this said google is suffering from its own popularity.

Google in the past was written by a human because that was really the only option. Once other humans figured out to how automate producing trace Google has gone downhill simply because of the bullshit asymmetry effect. Even if google was totally customer based, it would still be much worse than the past because of the total amount of crap that exists.

This is also why no other competitor just completely blows them away either.