Well, Dragon looks a whole lot more comfortable than Soyuz, though it hasn't nearly got the same track record yet. And SpaceX is already in the market for space tourism and commercial projects (witness the Tom Cruise movie-in-space thing, which could be seen as either or both).

The current Russian development projects Rogozin describes could flip that back -- but a lot of the speech is how those have, to this point, been moving awfully slowly...