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> You can get fast web pages without sacrificing everything else.

The thing is, no one was stopping the websites from having fast pages before, but they were just not doing it. Google kind of forced them to be fast (again, it's the end result that I'm talking about, not the ways to reach there).



Google could have forced them to be fast by using the same lightning logo if a page met speed criteria

They instead pushed a proprietary page format

Web pages adopted amp because of the seo carrot

That carrot could have motivated page speed without the existence of amp


The thing is, you totally ignored the entire critique. They could have achieved the same thing without forcing the garbage iframe.




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