Creation should require some form of bravery, blindly plunging into the unknown. Not knowing how the creation will be received until it’s actually created.
In the past decade people have been getting burnt out on all these lean startup, kickstarting fucks that just want to test for a market or audience before building out a product. The end result is we are bombarded with vaporware products, services, books, that we have to show interest in or worse put some money down before the creator decides to actually create anything. This makes people skeptical of “new” offerings. The consumer wants a product right away, not a promise. Also, the end product becomes subject to the tyranny of whatever can be tested for with pre-marketing.
The risk needs to shift back onto the creator. I’m talking big designs upfront; products coming to market ready to consume. If it does poorly, the creator just takes the hit in the form of wasted time and money. This is how things used to be, before a generation of entrepreneurs decided they wanted to be risk averse and try out a hundred half baked ideas rather than one idea really well thought out. It seems that as the skill of getting products right on the first try began to wane, “lean” processes began to grow in popularity.
In the past decade people have been getting burnt out on all these lean startup, kickstarting fucks that just want to test for a market or audience before building out a product. The end result is we are bombarded with vaporware products, services, books, that we have to show interest in or worse put some money down before the creator decides to actually create anything. This makes people skeptical of “new” offerings. The consumer wants a product right away, not a promise. Also, the end product becomes subject to the tyranny of whatever can be tested for with pre-marketing.
The risk needs to shift back onto the creator. I’m talking big designs upfront; products coming to market ready to consume. If it does poorly, the creator just takes the hit in the form of wasted time and money. This is how things used to be, before a generation of entrepreneurs decided they wanted to be risk averse and try out a hundred half baked ideas rather than one idea really well thought out. It seems that as the skill of getting products right on the first try began to wane, “lean” processes began to grow in popularity.