B2B software markets that have yet to consolidate:
- CRM
- databases
- IDEs
- security
- marketing email
- project management
- social media tools
- helpdesk
- expense management
- shipping
These are all markets that are over 20 years old, where there has been ample time to consolidate to a small number of providers. Markets are bigger than normally thought. This is especially true for bootstrapped companies, who can do well financially without having to ever hit a $1b revenue run rate.
- CRM
- databases
- IDEs
- security
- marketing email
- project management
- social media tools
- helpdesk
- expense management
- shipping
These are all markets that are over 20 years old, where there has been ample time to consolidate to a small number of providers. Markets are bigger than normally thought. This is especially true for bootstrapped companies, who can do well financially without having to ever hit a $1b revenue run rate.