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Say what you want about that company and its products, but everything they make is absolutely, absolutely gorgeous.

They nail aesthetics. Good Lord.



It's actually highly disgusting for three reasons.

0: Were you the company, with that amount of money, you WOULD be able to do the same.

1: Drowning child argument plus social preface of wanting to be "good" & "altruistic" (applies to most humans; amplified by companies).

2: The fact that we need order, EG this. Perhaps most disgusting. By need, I mean that a superintelligent robot can go to a garbage dump & turn chaos into greatest instrumentation of the world, while humans "need" things to be beautiful & neat due to physical limitations.

Knowledge of this leads to celebration of OTHER things, at least in my case.




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