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Shutting down the service. Blocking new users. Preventing existing users in the UK and many other countries from continuing to use the product. Giving everybody who is still a user the free unloaded plan.

Basically feels like a failure, a startup failure.

Presumably there's an acqui hire thing going on. Certainly the technology is going to meta. They probably don't give a care about the user base, since it's meta they have the ability to address the entire planet on a much grander scale than the Limitless company was able.

Overall a very big disappointment and the slack community is just railing against Dan Siroker and the decision. The community feels betrayed and like the opportunity cost was a huge waste for them.

A number of alternative communities is sprung up and competitors in the market have started to join the slack form to offer their own alternatives. Notably the omi.me company is offering a bounty for hacking the Limitless pendant hardware to work with their own open source AI reminder stack.



I know 2 people that work there. There is zero proprietary tech they have. The hardware is just a standard microphone and bluetooth. The app is just feeding the recordings to GPT and Claude API. This is a failure of the business to grow and pulling the rip chord to make it seem like a good exit. Highly doubt the investors even got their money back.

By all accounts the CEO was not good at his job


This is so puzzling. If they’re not selling a user base, a brand or proprietary tech, then it does make it look like an acqui-hire as someone mentioned. But why acqui-hire a team that hasn’t built anything special? This makes me think there might be IP on the pendant product design that Meta wants.


This is unsurprising. What would be nice is if they can open source it so that we can connect the (fairly nice) hardware to our own backend and get some use out of it.




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