It is more a combination of the small and vocal user base and the message it sends to them about Google being open to cutting any product that has a usage they don't think is significant. Those people who see Google cut a product that they have adopted into a regular usage will probably add an asterisk to any recommendation for adopting a new Google product. There is no certainty that the lifespan of that Google is dedicated to that product. With the shutting down or Reader, it sends a clear message that almost no product of Google's is safe and that we should all be wary of what of theirs we adopt into daily usage.
Orkut is big in Brazil and India, so it makes sense that Google wouldn't kill the only social media platform they own with an actual mainstream userbase (modulo YouTube).