> Who is better positioned to answer a question like, “What should I get my friend Sophia for her birthday?” Facebook/Instagram already have huge volumes of data to specifically target ads. They can feed those into a chat interface pretty easily.
Interesting idea but sounds risky and intrusive in practice.
I think this suggestion lacks subtlety. More likely, around the time leading up to Sophia's birthday, you will see more ads for things (maybe even gift idea ads) that just so happen to be things Sophia would love (at least, according to their data).
Interesting idea but sounds risky and intrusive in practice.